Friday, March 20, 2009
Seattle Post-Intelligencer newspaper moves to digital version only
Earlier this week, there was another signal that the tipping point from print to digital is approaching. According to an article from the Associated Press, on Monday the Seattle P-I became the largest American newspaper to announce that it will move to an online version only and on Tuesday the newspaper produced the final paper edition after 146 years in print. This announcement follows the recent closing of Colorado’s Rocky Mountain News and this Saturday’s scheduled closing of Arizona’s Tucson Citizen. The Seattle P-I’s move to digital will likely be closely watched as other newspapers seek to find a way to survive as the industry struggles. Additionally, this move could put additional pressure on the Seattle Times which had a joint operating agreement with the P-I and will be the only mainstream daily newspaper in the city. Steven Swartz, president of Hearst’s newspaper division explained the move to digital and the hope to capitalize on the P-I’s existing web traffic, “We clearly believe we are in a period of innovation and experimentation, and that’s what this new SeattlePI.com represents. We think we’ll learn a lot, and we think the Seattle market, being so digitally focused, is a great place to try this.” In recent months, other large newspaper companies have sought bankruptcy protection including the owners of the Los Angeles Times, Chicago Tribune, and The Philadelphia Inquirer.