As a follow-up to the last story, Publisher's Weekly also reported bookstore sales jumped 11.8% in August, to $2.44 billion. The PW report theorized that it is due to strong sales and other items through college bookstores (associated with back-to-school Rush) and going-out-of-business sales at Borders. Additionally, sales through the first eight months of the year rose 2.1%, to $10.47 billion and sales for the entire retail market were up 8.7% in August and 8.0% in the eight-month.
