The CITE, a blog published by the National Association of College Stores, takes a look at the intersection of education and technology, highlighting issues that range from course materials to learning delivery to the student experience. Comments, discussion, feedback, and ideas are welcome.

Saturday, December 27, 2008

ScrollMotion signs deals with several major publishers to bring new titles to Apple iPhone

According to a posting from the Wired Blog, ScrollMotion has signed deals with Houghton Mifflin, Simon & Schuster, Random House, Hachette, and Penguin Groups USA, to turn newly released and best selling e-books into applications for the iPhone. The ScrollMotion product differs from Stanza and other e-book reading applications currently available for the iPhone for a few reasons: each book is a stand-alone application that uses ScrollMotion’s Iceberg reader, each book keeps the same pagination as the print book and allow the reader to zoom/scroll to view, and the books include newer in-copyright titles and best sellers. The Iceberg reader is linked to FairPlay iTunes DRM and therefore Apple will receive a percentage of each book sale. ScrollMotion co-founder Josh Koppel commented, “This is a business model that works on their business model.” In the future, ScrollMotion has plans to release e-reading applications for the Blackberry and Android platforms.

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