Tuesday, December 16, 2008
Ingram Digital and McGraw Hill partner to offer e-books and digital learning opportunities to higher education in Latin America
Earlier this month, Ingram Digital and McGraw Hill announced that they will partner to deliver e-books and digital learning opportunities to higher education in Latin America. According to Ingram’s news release, the partnership will combine McGraw Hill’s Spanish language educational content with Ingram’s VitalSource e-book platform in an effort to help reduce the current digital content gap between the United States and Latin America. William Chesser, Vice President and General Manager of Ingram Educational Solutions further explained the initiative, “E-books have been available in the U.S. for a while, and though the Latin American market may not have moved to digital as early, we are seeing real acceleration now. As a recognized leader in Spanish-language education resources, McGraw-Hill was in an enviable position to capitalize on this emerging market. Our existing relationship with McGraw-Hill, and the strength of our feature-rich VitalSource e-book delivery platform, allowed us to provide them with a low-risk opportunity to tap a new revenue stream.” The companies report that the colleges have been very receptive to the initiative and they are currently working on deals with the top 15 universities in Latin America.