Welcome to The CITE -- a blog on Course materials, Innovation, and Technology in Education, created by Mark Nelson and now part of the Publications Department of the National Association of College Stores. CITE is a pun with multiple meanings - referring to cite as in citation, something people reference; site as in location, website, or place people go to; and sight as in foresight or looking ahead to what is coming. Comments, discussion, feedback and ideas are welcome.

Saturday, October 18, 2008

Gonzaga Bookstore uses Amazon to purchase textbooks

An article posted on the Gonzaga bulletin last week provides another example of how a bookstore is working to make textbooks more affordable for students. Last year, the bookstore implemented a new pricing model to reflect true market price and give students better book prices upfront as well as greater returns when the books are sold back. Recently, the bookstore has also begun buying books from Amazon to offer even lower prices to the students. Purchasing the books from Amazon allows the store to charge students less for the books because the actual textbook cost is less and the store can still make the same profit as before. Purchasing the books through Amazon can be challenging because as Gonzaga Bookstore Director, Scott Franz mentions,

"The book market is very competitive so we try to get online and acquire the lower priced books as early as possible. We want Gonzaga students to enjoy the lowest price advantage and do our best to beat students from other schools to the market."

Do any of your stores purchase textbooks from Amazon?

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