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The CITE, a blog published by the National Association of College Stores, takes a look at the intersection of education and technology, highlighting issues that range from course materials to learning delivery to the student experience. Comments, discussion, feedback, and ideas are welcome.


Monday, October 29, 2012

Social Media’s Influence in the Classroom

Professors are becoming more comfortable using social media in the classroom. Although some may still view it as a time waster, others understand the tools available and are making the most of it in their teaching, according to the survey Blogs, Wikis, Podcasts and Facebook: How Today’s Higher Education Faculty Use Social Media from Babson Survey Research Group and Pearson.

The survey questioned nearly 4,000 teaching faculty from all disciplines in higher education. It’s no surprise younger professors are more apt to use social media, but is interesting that subject area is also a determining factor. Humanities and arts professors reported the highest use rates and those in natural sciences the lowest.

There are, of course, concerns about the integrity of student submissions, in addition to issues of integration with learning management systems, but those are much less worrisome today when compared to a similar survey from 2011.

Video continues to be rated highly by professors. Nearly 34% create their own videos for classroom use and about 40% use video created by their institution. Those numbers jump to 70% and 80%, respectively, when referring to videos provided by education companies and those found online.

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