Welcome to The CITE -- a blog on Course materials, Innovation, and Technology in Education, created by Mark Nelson and now part of the Publications Department of the National Association of College Stores. CITE is a pun with multiple meanings - referring to cite as in citation, something people reference; site as in location, website, or place people go to; and sight as in foresight or looking ahead to what is coming. Comments, discussion, feedback and ideas are welcome.

Tuesday, November 15, 2011

Princeton University Press Enters Digital Market with Princeton Shorts

The Chronicle reports that Princeton University Press will test the digital market with its Princeton Shorts.  Using its back list it will take excerpts and package them as e-books.  Running from 20 to 100 pages in length it will have a price range between 99 cents to $4.99 and unlike Kindle Singles, Princeton Shorts will not introduce new content instead it will take selections and place new titles on them, according to the story.  Douglas Armato, director of the University of Minnesota Press, called it "good, savvy publishing on Princeton's part." In an e-mail, he said he was "interested to hear what happens—particularly if the market for the 'shorts' turns out to be more classroom than general trade."

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