PR Newswire reports that Follett saved students close to $90 million in three months mainly due to their Rent-A-Text program. According to the article, Follett textbook rentals doubled in 2011 compared to 2010 and expects to see saving of up to $200 million for the 2011-2012 academic calendar. Follett also saw digital textbook sales double in 2011 compared to 2010.
We have heard other anecdotal information that digital sales, where the inventory option exists, doubled in sell-though this fall, growing from 2-3% up to 5-6%. This data has not yet been verified or examined across a larger pool of stores.
