On Tuesday, November 9th, Platt Retail Institute will be holding a webinar to discuss the results from their study on communication effectiveness in higher education. The webinar will include a discussion about the most effective communication methods and how digital technologies can improve the flow of information on college campuses.
In an email about the webinar, Steven Keith Platt, PRI Director and Research Fellow, noted, "Our research study found that 97 percent of students prefer to receive information via digital channels, rather than from non-digital sources. Overall, text messages were found to be the most effective distribution channel, followed closely by digital signage."
For those interested in attending, you can sign up here.