This blog is dedicated to the topics of Course materials, Innovation, and Technology in Education. it is intended as an information source for the college store industry, or anyone interested in how course materials are changing. Suggestions for discussion topics or news stories are welcome.
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Friday, January 15, 2010
Marketing to students...
Here is a site some might find interesting -- "Big Brand On Campus" has a set of videos on entrepreneurship and marketing to students or in colleges. A recent video featured Mary Adler-Kozak from NACS talking about the upcoming CAMEX 2011.
