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The CITE, a blog published by the National Association of College Stores, takes a look at the intersection of education and technology, highlighting issues that range from course materials to learning delivery to the student experience. Comments, discussion, feedback, and ideas are welcome.


Saturday, January 28, 2012

Responses to Apple's E-textbook Announcement

Here’s a collection of responses from campuses that came after Apple’s E-textbook announcement.  Here are the brief summaries and to read entire responses click here.

“More professors will try making custom textbooks for their courses.”

“Making it easy-to-create books will help authors keep textbooks more up-to-date.”

“Alumni offices and other departments can now enter the e-book world.”

“Apple’s announcement is far from revolutionary, and in fact locks content in the company’s products.’’

“Apple will likely refine its e-textbooks over time, as it did with the iPod and iPhone.”

“The spotlight on e-textbooks will help all players.”

Probably the key takeaway at this stage is that Apple's foray into e-textbooks will help further accelerate awareness and adoption of digital course materials.  A great thing for companies and retailers that are already positioning themselves in that direction.  Perhaps not so great for those who still think digital does not matter.

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