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Tuesday, May 10, 2011

McGraw-Hill Digital Resource Platform

University Business has a new On-Demand web seminar (free if you sign up) on McGraw-Hill's new digital resource platform. According to the seminar, via the platform McGraw-Hill will give all professors full access to all curricular resources and tools, whether or not they use a McGraw-Hill textbook.

For professors, getting access to relevant and trusted online instructional resources and tools has been an ad-hoc, hit-or-miss process. This web seminar will demonstrate McGraw-Hill Campus, a new service that provides all faculty members across campus with one-click, unlimited access to McGraw-Hill's entire library of academic e-content and associated tools - directly from within the course management system. There is no fee for the platform, and instructors can use it regardless of whether or not they use a McGraw-Hill textbook.
This is the same platform which BlackBoard and McGraw-Hill have been piloting on different campuses this year. The McGraw-Hill tools include "an application to help faculty create digital course content and assignments and do automatic grading" and another which "lets faculty compile textbooks that use their own materials as well as content from the company's publishing portfolio." The integration of the tools with BlackBoard can allow students to buy the textbooks via a link on the course site.

1 comment:

Dr. Mark R. Nelson said...

As a point of correction from the original story, the Blackboard/McGraw pilots and the McGraw-Hill Campus product are separate and distinct services. These are actually two different technology initiatives underway by McGraw-Hill and McGraw-Hill Campus is focused on easy access to McGraw-Hill content and services from ALL LMS environments including Bb. Both initiatives provide good examples of how publishers are innovating around course materials from creation to delivery.