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Monday, November 6, 2017

Students Want a Tech-Savvy Campus

Almost 90% of college students stated it’s important that the institutions to which they apply be technologically savvy, according to a survey of 1,000 students by educational software and services provider Ellucian Co.

However, the report also found that 58% of respondents said their college, of all the companies and organizations with which they’re involved, was furthest behind in providing a personalized digital experience. That sentiment was even stronger for students on two-year campuses (71%) than for their counterparts at four-year schools (53%).

The experience they’re looking for extends beyond edtech, with 97% adding that campus technologies to support them outside the classroom are equally important.

Almost all students (94%) said they believe that connecting with fellow students, faculty, course suggestions, deadline reminders, and event calendars based on their interests and academic performance would be conducive to fostering a greater emotional attachment to their institution. Such stronger connections could lead to higher retention, as well as increased likelihood of future giving as alumni.

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