Digital
formats, adaptive learning, access codes, inclusive access, student user
analytics, custom products—the world of higher-education course materials has
changed a lot in recent years. What’s next?
A panel of
publishing representatives will discuss their views on the evolution of course
materials and what tomorrow’s textbook is likely to encompass during the Course Materials eXperience track as part of the 2017 Campus Market Expo (CAMEX) in
Salt Lake City, UT, March 3-7. CAMEX is produced by NACS.
Just how
course materials can best support student success is a critical component of
the discussion, not just for colleges and universities, but also for academic
publishers that are encountering dwindling revenues due to declining
enrollments, faculty adopting open resources, piracy of textbook content, and
other factors.
Moderated
by Ashley Gordon, academic resource strategic for NACS, the panel will feature
Robin Baliszewski, managing director, higher education sales in North America,
Pearson Education; Peter Cohen, president, U.S. K-12 and higher education,
McGraw-Hill; Scott Smith, president, Elsevier Education; Kevin Stone, chief
sales and marketing officer, Cengage Learning; and Tim Stookesberry, senior
vice president, education, Wiley.
Also during
the Course Materials eXperience, a second panel will discuss the new role of
course materials on campus from various perspectives. Moderated by Mark
Palmore, senior vice president, sales, Nebraska Book Co., that panel will include
Imelda May, digital and course materials manager, Simon Fraser University
Bookstores, Burnaby, BC, Canada; Greg Fenton, CEO and co-founder, RedShelf; and
Allyson Mower, head of scholarly communication and copyright, University of
Utah Marriott Library, Salt Lake City, UT.
