Welcome to The CITE -- a blog on Course materials, Innovation, and Technology in Education, created by Mark Nelson and now part of the Publications Department of the National Association of College Stores. CITE is a pun with multiple meanings - referring to cite as in citation, something people reference; site as in location, website, or place people go to; and sight as in foresight or looking ahead to what is coming. Comments, discussion, feedback and ideas are welcome.

Tuesday, August 30, 2016

Video Playing Bigger Role in Higher Ed

A new study found that the use of video may have reached a tipping point in higher education. The third annual State of Video in Education report noted that 75% of all students now use video in their assignments and the share of institutions using flipped classrooms has increased to 58%.

More than half of administrators, instructors, and students reported that their institution now uses a video solution integrated into its learning management system (LMS). In addition, video feedback on assignments has grown from 26% in the 2015 survey to 32% this year.

The survey also found that 93% of the respondents said they believe video has a positive impact on student satisfaction and 85% said having video as part of their resource toolkit increases teacher satisfaction. Nearly 90% agreed that it boosts student achievement levels, while 76% said they believe it increases student retention rates.

“For the first time, over 50% of higher-education respondents report that their institution has now integrated a video solution into the LMS,” said Ron Yekutiel, chairman and CEO of Kaltura, the video technology provider that conducted the survey. “If proof were needed that video is now mainstream in education, then this is it. Those institutions that do not yet have a comprehensive video strategy in place for the new academic year risk being left behind.”

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