Welcome


This blog is dedicated to the topics of Course materials, Innovation, and Technology in Education. it is intended as an information source for the college store industry, or anyone interested in how course materials are changing. Suggestions for discussion topics or news stories are welcome.

The site uses Google's cookies to provide services and analyze traffic. Your IP address and user agent are shared with Google, along with performance and security statistics to ensure service quality, generate usage statistics, detect abuse and take action.

Saturday, February 12, 2011

E-tailers Ready to Increase Tech Budgets

Online retailers are making plans to increase their technology budgets this year, according to Forrester Research’s 2011 Online Retail Technology Investment Outlook, which polled 63 U.S. e-tailers about their technology investment priorities for the year.

Integration with back-end systems for order management and accounting systems was the leading priority, up to 63.5% from 31.6% a year ago. More than half of the respondents are considering investment in mobile commerce, while another 24% plan to upgrade their e-commerce platforms in the next 18 months.

Site usability and design are another area of importance, with 70% of the e-tailers responding saying it will be an area of concern for 2011.

No comments: