Welcome


This blog is dedicated to the topics of Course materials, Innovation, and Technology in Education. it is intended as an information source for the college store industry, or anyone interested in how course materials are changing. Suggestions for discussion topics or news stories are welcome.

The site uses Google's cookies to provide services and analyze traffic. Your IP address and user agent are shared with Google, along with performance and security statistics to ensure service quality, generate usage statistics, detect abuse and take action.

Wednesday, April 16, 2008

Hot off the press...

Okay, I am holding a couple news stories back to post Friday (when else). However, the following news story just came across my scan and it is worth sharing. There have been a couple interesting news stories out of the London Book Fair this week, but this press release in particular caught my eye. The piece describes the experiments of a UK bookseller (John Smith & Son) with digital for three UK universities-- and their plans to expand offerings next fall. The passage of particular interest here:

Outcomes from the trial revealed an untapped demand for textbooks that fit today’s students’ lifestyles while meeting their academic needs. “In some instances, the adoption rate of the digital version of a required textbook was as high as 30 percent of the students enrolled in the course,” commented Alan Leitch, John Smith’s marketing director. “The John Smith experiment demonstrated that students are eager to embrace e-books that truly contribute to their learning experience.”
The project was supported by VitalSource, an Ingram Digital Ventures company. Just another example though of a strengthening trend towards digital adoption by students.

No comments: