Friday, May 29, 2009

Baker & Taylor partners with Overdrive

This week Baker & Taylor announced that they will partner with Overdrive to provide their customers with downloadable digital content options such as e-books, audio books, music, and videos. According to the press release, Baker & Taylor will offer its library customers a Digital Media Library with content that can be downloaded to various devices and will provide its retailers with the ability to purchase digital media for customers to download. Steve Potash, CEO of OverDrive commented, “The market timing for this alliance is perfect. The demand for digital media is exploding, and Baker & Taylor is in a prime position to give customers a bundled solution - digital content in multiple formats along with physical media.” Baker & Taylor has also recently formed partnerships with ebrary and LibreDigital to expand its presence in the digital content space.